FAQ
Frequently Asked Questions
Everything you need to know before getting started. Can't find your answer? Ask us directly.
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General
How quickly do you respond? +
We respond within 24 hours on business days. For urgent requests, contact us directly via Telegram @cyberlabteam or WhatsApp +48 668 155 303 — usually within a few hours.
What languages do you work in? +
We work in English, Ukrainian, Russian, and Polish. Our team is distributed across Europe and serves clients from Ukraine, Poland, Estonia, Germany, and internationally.
Do you work with businesses outside Ukraine/Poland? +
Yes. We work globally. Most of our work is done remotely — we only need account access, not your physical location. We have clients across EU, US, UK, and CIS.
Are there long-term contracts? +
No. One-time audit packages are delivered and done. Monthly services run month-to-month and can be cancelled with 30 days notice.
Is there a free consultation? +
Yes. We start with a free preliminary audit where we identify the 3 biggest issues holding your business back. This takes 24–48 hours and costs nothing. You decide whether to proceed after seeing the findings.
What if I'm not happy with the results? +
We offer a full refund for audit services if we cannot identify at least 10 actionable improvements. This guarantee has never been triggered in 490+ audits — but it stands.
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SEO Audits
What is an SEO audit and what will it give me? +
An SEO audit is a comprehensive review of your site against Google's criteria: technical health, content, backlink profile, speed, mobile version. You receive a report with specific issues and a step-by-step action plan — what to fix, in what order, and what results to expect.
How long does the audit take? +
5–10 business days depending on site size. Small sites — faster, large portals — longer. You'll receive a detailed report plus a video call to discuss results and priorities.
Can I implement the recommendations myself? +
Yes. We provide clear technical specifications that your developer can execute. Each recommendation is described with priority (critical / important / nice-to-have) and expected impact.
How quickly will I see results after the audit? +
Quick fixes (meta tags, canonical, redirects) show results in 2–4 weeks. Content changes — in 1–3 months. Strategic improvements — in 3–6 months. We prioritize: first what gives maximum impact with minimum effort.
I have an SEO contractor. Why do I need another audit? +
An independent audit is a quality check on your contractor's work — same role a financial auditor plays for your accountant. You get an objective view: what's done well, what's missed, where there's growth potential.
What do you need from me to get started? +
Guest access to Google Search Console and Google Analytics. If you have CMS access — even better, but it's not required at the audit stage.
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Ads Audits
What do you check in Google Ads? +
39+ parameters across 4 blocks: (1) Campaign strategy — budgets, bids, schedule, geo; (2) Keywords — relevance, match types, negative keywords; (3) Ads — copy quality, extensions, A/B tests; (4) Conversions — tracking, attribution models, Analytics integration.
What do you check in Facebook/Instagram Ads? +
Campaign structure, audiences (cold/warm/retargeting), creative quality, conversion funnel, tracking pixel, ad frequency, budget distribution between campaigns, and ad formats.
I have a small budget (€300–500/mo). Is an audit worth it? +
A small budget is exactly when an audit pays back fastest. If you spend €500/mo and 30% leaks to waste, that's €150 a month, €1,800 a year. A €199 audit finds those leaks.
Am I obligated to work with you after the audit? +
No. The audit is an independent review. You receive a report with recommendations and can implement them yourself, pass them to your contractor, or order implementation from us.
How quickly will I get results? +
The audit is ready within 3–5 business days. After implementing recommendations, first improvements are visible within 2–4 weeks.
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Google Maps & GMB
My business isn't on Google Maps at all. Can you add it? +
Yes. We create your Google Business Profile from scratch: fill in all fields, upload photos, configure categories, and submit for verification. The full setup takes 1–3 business days, verification (by Google) takes 3–14 days.
How long does Google Maps verification take? +
Verification typically takes 3–14 business days. In some cases Google may request additional verification (video, phone call). We guide you through the entire process and handle re-submissions if needed.
Why is my competitor ranking higher on Google Maps? +
Local ranking in Google Maps depends on: (1) Proximity to the searcher; (2) Profile completeness and keyword optimization; (3) Review quantity and quality; (4) NAP consistency (name, address, phone) across the web. We audit all these factors and show exactly what to fix.
What is the difference between GMB and Google Maps setup? +
Google My Business (now Google Business Profile) is the backend where you manage your listing. Google Maps is what users see. Our GMB setup service creates and optimizes the backend; Google Maps management includes ongoing citation building and ranking optimization.
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Google Discover & News
What is Google Discover and how is it different from search? +
Google Discover is a personalized content feed shown to Google users on mobile. Unlike search (user initiates), Discover proactively shows content based on user interests. It can send 10x–100x more traffic than organic search for news and content sites.
My site was removed from Google News. Can you help? +
Yes. We audit the specific reasons for removal (policy violations, technical issues, quality signals) and prepare a remediation plan plus a Publisher Center re-submission. We've handled reinstatement cases — outcomes depend on Google, but our diagnosis is included.
How long before we see Discover traffic? +
After implementing audit recommendations: 2–8 weeks for first Discover impressions, 1–3 months for stable traffic. Discover traffic fluctuates naturally — we focus on establishing consistency.
Can a blog (not a news site) get Discover traffic? +
Yes. Google Discover works for all types of content. Blogs, niche publishers, and corporate sites all get Discover traffic. The key is content quality, freshness, and mobile optimization — all covered in our audit.
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Ongoing Services
What's included in Google Ads management? +
Campaign strategy, keyword research, ad copywriting, bid management, audience setup, conversion tracking, A/B testing and monthly reporting. You approve the strategy and review the monthly report; we handle the daily work.
What's included in SMB Promotion? +
A combined package: SEO (technical + content), Google Ads, social media management and Google Maps optimization. One team owns all of it, with a monthly report and bi-weekly calls.
Can I start with a smaller package and scale up? +
Yes. We recommend starting with whatever fits your budget and scaling as you see results. Most clients upgrade within 2–3 months after seeing the ROI.
Do you work with websites that don't exist yet? +
Yes. SMB Promotion works even without a website — we can run Google Ads to a landing page, set up GMB, and build your online presence from scratch.
Still have questions?
We respond within 24 hours. Or message us directly on Telegram — usually within a few hours.
Not Sure Where to Start?
Get a free preliminary audit — we'll show you the 3 biggest issues holding your business back online.
Request Free AuditNo commitment. Response within 24 hours.