Get More Customers From Google — Starting This Month

An audit is a detailed review of your ad campaigns in Google Ads and/or Facebook Ads. We analyze account structure, keywords, ads, targeting, conversions, and budgets. The goal is to find where you're losing money and how to get more customers with the same budget. We've audited 1,000+ ad accounts since 2015.

Ads audit starts from €199. The price depends on the number of campaigns and ad platforms (Google Ads, Facebook, Instagram). The audit typically pays for itself in the first month: we find 20–40% budget waste and provide a specific optimization plan.

The audit is ready within 3–5 business days. You receive a detailed report with specific recommendations — what to fix first ("quick wins") and what to optimize long-term. After implementing recommendations, first improvements are visible within 2–4 weeks.

We do both setup and audits. If you don't have an ad account — we'll create, configure, and launch campaigns. If you already have one — we start with an audit so you don't waste money redoing what already works.

No. The audit is an independent review. You receive a report with recommendations and can implement them yourself, pass them to your contractor, or order implementation from us. No lock-in: clients stay because results, not because of a signed contract.

39+ parameters across 4 blocks: (1) Campaign strategy — budgets, bids, schedule, geo; (2) Keywords — relevance, match types, negative keywords; (3) Ads — copy quality, extensions, A/B tests; (4) Conversions — tracking, attribution models, Analytics integration. Plus competitor analysis and growth opportunities.

We analyze campaign structure and naming conventions, audience segmentation (cold/warm/retargeting with lookalike and custom audiences), creative quality and fatigue indicators, the full conversion funnel from ad to landing page, Meta Pixel and Conversions API tracking setup, ad frequency and overlap between ad sets, budget distribution across campaigns, and ad format effectiveness. We also review account-level settings like attribution windows and optimization goals.

A small budget is exactly when an audit pays back fastest. If you spend €500/mo and 30% leaks to waste, that's €150 a month, €1,800 a year. A €199 audit finds those leaks and redirects every euro to what actually converts.

Automated tools check technical aspects: broken links, duplicates, basic settings. Our audit is done by a live specialist with Google Ads certifications (Search, Display, Video, Shopping, Mobile). We analyze business logic: is your advertising targeting customers ready to buy?

An independent audit is a second opinion on your contractor's work, not a competitor pitch. If they're doing well, you get confirmation in writing. If there are issues, you get them documented with specific examples and recommended fixes.

Just access to your ad accounts (Google Ads, Facebook Business Manager). This is guest access — we don't change anything, only analyze. In 3–5 days you receive a report and we discuss results on a video call.

No ethical agency guarantees a fixed ROAS — it depends on your margin, landing page conversion rate, market, and seasonality, most of which are outside our control. What we do commit to: a complete campaign rebuild inside 30 days, weekly optimisation, and transparent reporting. If the work in month 1 is not landing, you can walk away on 30 days notice — no lock-in.

Yes. We work month-to-month with a 30-day notice and no long-term contracts or setup-fee clawbacks. You own the Google Ads account, the conversion tracking, and all campaign structures we build — nothing is locked to us. If you leave, we hand everything over in working order and can even brief your next agency.

Google's built-in Invalid Click Detection handles most automated click fraud automatically and credits invalid clicks back. On top of that we add manual placement exclusions for Display and PMax, IP exclusion lists, device/geo anomaly monitoring, and a weekly invalid-traffic review. Fraud never hits zero, but we typically cut wasted spend by 15–30% in the first 60 days.

We use Google Ads MCC (My Client Center) linking — you invite our MCC ID and keep full ownership and billing on your side. No password sharing, ever. For GA4 and Merchant Center we use read/write access scoped only to the specialists on your account. We are EU-registered (CyberLab.Team OÜ) and operate under GDPR.