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CyberLab.Team

SMB Promotion

Grow Your Business Online — Without an In-House Team

SMB promotion is one monthly team running your website, Google Maps, Google Ads and SEO together, done for local and service businesses so new customers keep coming from search without you managing it. Comprehensive online growth: SEO + Google Ads + Social Media + Maps. One team, full accountability. Works even without a website.

Month-to-month, no lock-in · No setup fees · You own all accounts · Google Partner · EN / UK / RU / PL
Get a proposal Or start with a free preliminary audit

How customers find services on Google

Mobile-first
Most local searches now happen on a phone
"Near me"
A large share of buyers search with local intent
Call to act
Many searchers call or message a business straight from results
They compare
People check competitor sites and profiles before choosing

These describe how local buyers generally behave on Google, not results for a specific business. The point is simple: your future customers are searching, on their phones, ready to call, and comparing you with the shop next door.

Effective tools that bring you customers

Works even without a website. We help small and medium businesses compete with larger players.

SEO Promotion
from €575/mo

Your site appears wherever potential customers search on Google. Analysis → optimization → content → link building → reporting.

Google My Business
from €49

Get customers from Google Maps for free. One-time setup and optimization, no monthly fee for the basics.

Google Ads
from €250

Campaigns built around the searches that actually drive sales for your kind of business. Launch in 3–7 days.

No website? No problem!
from €500

Simple landing pages are included in the retainer. For a full custom business site our partners handle the build, typically in about a week, scope confirmed up front: unique design, mobile-friendly, self-editable. This build is a separate one-time cost.

Results we deliver

-35%
ad spend reduction
+38%
more site visitors
+89%
sales increase

* Average results across 490+ SMB campaigns since 2015 — individual outcomes depend on niche, budget and market

Why clients choose us

Revenue growth
From orders via your website, calls, social media — results visible quickly.
Cost savings
Ads target only people who already signal intent (search query, location, prior visit), so budget goes to people likely to convert.
We help improve your site
No one to make the edits? Our specialists handle it on a fixed per-task quote, no monthly retainer.
You run business, we grow it
We take technical details off your hands. You save time and money.

Recognize yourself?

These are real problems our clients come to us with. If even one sounds familiar — we know how to solve it.

No customers from the internet, even though your business is great
You do quality work, customers are happy — but new ones come only through word of mouth. A steady flow from search and Maps could add a meaningful share of new customers, but you don't know where to start.
You tried ads — money gone, no customers
You launched Google Ads or social media ads yourself or through a "friend who does marketing." Budget spent, no results. The problem is the lack of a systematic approach.
5 different contractors and nobody is responsible for results
One builds the site, another runs social media, a third sets up ads, a fourth does SEO. Everyone blames someone else, and you don't understand who's at fault for the lack of customers.
No time to figure out marketing — you need to run your business
You're a baker, mechanic, or dentist. Your expertise is in your craft, not in ad setup. You need one partner who takes all marketing off your hands.
You have a website but it doesn't bring customers
The site was built 3 years ago, looks decent, but Google doesn't show it and there are only 5 visits per day. You need comprehensive work: SEO, content, Google Maps, ads.
Nearby competitors are stealing your customers online
The auto shop or cafe next door appears first on Google Maps, their ads are everywhere — while you're invisible. You need a promotion strategy that puts you ahead.
Budget is limited — need maximum return from every euro
For small business, every €100 counts. You can't spend money on "experiments." You need a proven approach that already works for businesses your size.
You don't understand what works and what doesn't
No analytics, no reports, no understanding of where customers come from. Marketing should be transparent — you should see every euro and its result.

Is this the right service for you?

We would rather point you to the right service than sell you the wrong one. Here is who this monthly retainer fits, and where to go if it does not.

This fits you if

  • · Local and service businesses that want one accountable team running everything month to month
  • · Owners who would rather focus on the craft than juggle ads, SEO, Maps and posting themselves
  • · Businesses serving customers in EN, UK, RU or PL that need coverage across those markets
  • · Anyone tired of five contractors blaming each other for the lack of new customers

Look elsewhere if

Process

How It Works

01

Free Consultation

We analyze your current situation — 24 hours, no cost.

02

Detailed Audit

Full report delivered in 5–10 business days with prioritized fixes.

03

Video Walkthrough

We explain every finding and answer your questions live.

04

Roadmap

Clear, prioritized action plan with timeline and expected results.

Service Plans

Choose your business growth level. All plans include a free initial consultation and monthly reporting.

Local Start (€250/mo) covers Google Maps and local SEO for a single-area business; Growth (€500/mo) adds Google Ads and content work for businesses building a multi-channel presence; Premium (€1,000+/mo) is the full program with link building, social content and a dedicated account manager. Every plan is month-to-month with a 30-day notice and no setup fee.

Local Start
€250/month
Local business with 1–3 locations
  • Google My Business setup & optimization
  • Local keyword research
  • Citation building
  • Review management
  • Monthly local SEO report
  • Google Maps promotion
Get Started
Most Popular
Growth
€500/month
Growing business, multi-channel presence
  • All Local Start features
  • Google Ads launch (Search + Local Services)
  • SEO content optimization
  • Social media basics
  • Monthly performance reports
  • Customer lead coordination
  • Quarterly strategy review
Get Started
Premium
€1000+/month
Ambitious business, comprehensive online presence
  • All Growth features
  • Full SEO program with link building
  • Advanced Google Ads management
  • Social media content & posting
  • Website updates & improvements
  • Video content creation
  • Dedicated account manager
  • Weekly performance calls
Get Started

Not sure which plan? Get a free consultation and we'll recommend the best option for your business.

How the scope is fixed

Exact quantities, the locations we cover, how often we post, which ad campaigns run and how many content pieces get produced, are written into a kickoff scope document for your package, so both sides work from the same checklist. Anything outside that scope is quoted per task before we touch it, never billed silently. We review the scope together at the quarterly call and adjust it if your priorities change.

Questions to ask any agency before you sign

  • Who legally owns the Ads account, Google Business Profile and website when you leave? With us, you do, they stay in your name and we hand everything over.
  • Is there a setup fee or a 12-month minimum? Neither. Onboarding is in month one and you can leave on 30 days notice.
  • Does reporting show cost per lead or just impressions? Ours shows calls, form leads and cost per lead per channel, the numbers that affect revenue.

How this is structured

CyberLab vs a typical full-service agency vs juggling freelancers

Comprehensive retainers commonly add setup fees and long contracts. We structure this service deliberately without either. Category-level, no competitor names.

CyberLabTypical agency3 to 5 freelancers
Setup / onboarding feeNoneCommonVaries per person
Minimum contractMonth-to-month, 30-day noticeOften 6 to 12 monthsNone, but no continuity
Account ownershipYou own GBP, Ads, site, listingsSometimes held by agencySplit across people
One responsible teamYes, one point of contactUsuallyNo, everyone blames everyone
LanguagesEN / UK / RU / PLUsually oneDepends per freelancer
GDPR / DPAEU-registered, DPA on requestVariesRarely handled

Descriptive, category-level comparison based on our own published terms, not any named competitor's pricing.

Your first 90 days

What actually happens once you start. These are the activities we run, not a promise of specific traffic, leads or rankings.

Month 1
  • ·Access set up through MCC and manager invites, so accounts stay yours
  • ·Google Business Profile optimized
  • ·Google Ads campaigns built and launched
Month 2
  • ·Review generation running on your profile
  • ·Local citations submitted
  • ·First monthly report plus a video call to walk through it
Month 3
  • ·SEO content groundwork live on your site
  • ·Channel-mix review based on what the data shows
  • ·You decide freely whether to continue, month-to-month

What your monthly report looks like

Example structure, not a real client. One page, no vanity metrics, and a video call every month to walk through it together.

1 · Reach and clicks
Impressions
Clicks
2 · Leads that reached you
Calls
Form leads
3 · Cost per lead, by channel
Google Ads
Google Maps
Organic search

Layout only. We never put plausible-looking fake numbers in a sample.

What does this look like in practice?

A common starting point: a service business with steady word-of-mouth work but almost nothing coming in online. The Google Business Profile is half-filled, there is a tired website that Google barely shows, and an ad account that someone once set up and abandoned. Different people had touched each piece, so no one could say where customers actually came from.

We took access through manager invites without changing ownership, completed and cleaned up the profile, rebuilt the ad campaigns around the searches that match the work, and put basic call and form tracking in place so leads could finally be counted. From month two we ran review generation and submitted local citations, and started SEO groundwork on the site. Each month we sent one report and walked through it on a call, then adjusted the channel mix based on what it showed.

Over the following weeks the profile began surfacing for local searches, the ad spend went toward the right queries instead of everything, and for the first time the owner could see which channel produced which enquiries.

Anonymized example of our process, not a promise of results.

Frequently Asked Questions

What is comprehensive promotion and how is it better than separate services? +
Comprehensive promotion means all channels (website, Google Maps, ads, social media, SEO) work together as a system, not separately. Think of an orchestra: each instrument sounds fine alone, but together — powerful. One team is responsible for all results, no finger-pointing between contractors.
Can I start with a one-time audit instead of a monthly plan? +
Yes. This page is the ongoing monthly retainer, where we implement and manage everything for you. If you want a one-time diagnosis first, start with our Local SEO Audit (from €199) at /services/local-seo-audit/. It reviews your local ranking factors and hands you a written plan. Many clients audit first, then decide whether to run the monthly program with us or elsewhere.
Do you work with online stores (e-commerce)? +
This retainer is built for local and service businesses that get customers by phone, form or a visit. For online stores, organic catalog work lives in E-commerce SEO at /services/ecommerce-seo/, and paid Shopping / Performance Max lives in Google Ads for E-commerce at /services/google-ads-ecommerce/. If you run a shop, those pages fit better than this one.
How much does it cost? +
Packages start from €250/month. It all depends on the mix of channels and your niche. We select only what actually works for your business — we don't upsell. In the first consultation we'll show exactly what will deliver maximum results in your case and for what budget.
When will I see the first customers? +
Google Ads and targeted ads — first calls within 1–2 weeks after launch. Google Maps — within 1–3 months. SEO — within 3–6 months, but with long-term effect. We start with fast channels (ads) while slow ones (SEO) ramp up. This way you get customers from day one.
I don't have a website. Can I still promote? +
Yes. You can start with Google Maps — your business listing works without a website. But a site amplifies every other channel. Simple landing pages are built as part of the retainer at no separate charge. A full custom business site is a larger build our partners handle for a one-time cost, agreed with you before any work starts.
What's included in your package? +
Depends on the plan, but the base includes: (1) Google Maps setup and management; (2) Google Ads — setup, launch, and optimization; (3) SEO optimization of your site; (4) Social media management; (5) Monthly reporting with specific numbers. Each package is adapted to your business — a bakery needs one thing, a clinic needs another.
Do you lock clients into long-term contracts? +
We recommend working for at least 3 months because that's how long it takes to launch all channels and see first stable results. But there's no lock-in: month-to-month, 30-day notice, no setup-fee clawbacks. If after 3 months you don't see growth, that's on us — and you can walk.
How do you report? +
Monthly report in a clear format: how many people saw your ads, how many clicked, how many called/submitted an inquiry, how much each customer cost. No confusing metrics — only what impacts your revenue. Plus a video call to discuss results and plans.
How are you different from other agencies? +
Three things: (1) We've been working since 2015 and specialize specifically in small business — we understand your budgets and priorities; (2) Google Partners with certifications across all ad products (Search, Display, Video, Shopping, Analytics); (3) Multilingual team (EN/UK/RU/PL) — if your business operates in multiple countries, we cover all markets.
I only need customers in my city. Is that possible? +
That's exactly what local promotion is for. Google Maps, geo-targeted ads, local SEO — all channels are configured for your city, neighborhood, or even a radius from your location. A large share of everyday Google searches carry local intent, and those are exactly the buyers we help you capture.
I've had a bad experience with marketers. How can I trust you? +
We understand the skepticism — it's the most common objection. That's why: (1) First consultation is free — we'll show exactly what we'll do and what results to expect; (2) Transparent reporting every month; (3) No long-term contracts; (4) 10+ years of work and real cases with specific numbers. Judge by results, not promises.
Which niches do you know best? +
Over 10 years we've worked with hundreds of SMBs: restaurants, cafes, and delivery; medical clinics and dental offices; auto repair shops and car washes; legal and accounting services; beauty salons; renovation and construction; education. For each niche we have proven strategies that we adapt to your business.
Do you guarantee a specific number of leads or ROI? +
No ethical agency guarantees a fixed lead count or ROI — they depend on your pricing, service quality, conversion rate, market, and seasonality, most of which are outside our control. What we do commit to: a proper channel mix inside 30–45 days, monthly optimisation across Maps/SEO/Ads, and transparent reporting. If month 1 isn't landing, you can walk away on 30 days notice.
Can I cancel after the first month? +
Yes. We work month-to-month with a 30-day notice and no long-term contracts or setup-fee clawbacks. You own the Google Business Profile, website, Google Ads account, and any listings or content we build — nothing is locked to us. If you leave, we hand everything over and can brief your next marketing team.
How do you handle lead quality and wasted ad spend? +
Google's built-in Invalid Click Detection catches most automated click fraud automatically. On top of that we add manual placement exclusions, IP exclusion lists, device/geo anomaly monitoring and a monthly review of call-tracking and form leads to filter out spam or wrong-city leads. For local service businesses, filtering bad leads is often more valuable than chasing more volume.
How do you handle access to Google Business Profile, Ads and GDPR? +
For Google Ads we use MCC linking so you keep full ownership and billing. For Google Business Profile we accept a manager invite — we never ask for passwords or take primary ownership. Access is limited to 1–2 specialists and you revoke it in one click. We are EU-registered (CyberLab.Team OÜ, Estonia) and operate under GDPR; a DPA is available on request.
Do you charge a setup or onboarding fee? +
No. Onboarding, access setup and channel launch are included in your first month's fee. Many agencies bill a separate setup or onboarding charge before any promotion begins; we fold that work into the retainer instead, so month one is the price on this page and nothing extra to start.
What ad budget do I need on top of your fee? +
The management fee and the ad spend are separate. Your ad budget goes directly to Google from your own account, never through us. The workable minimum depends on your niche and city, so we estimate a realistic starting figure at the free consultation rather than quote a universal number that would not fit every business.
Who actually creates the content and posts, AI or people? +
Drafts may be AI-assisted to move faster, but a named specialist reviews, localizes and approves everything before it goes live, and nothing is auto-published. You get work checked by a person who knows your business and your market, in your language.

Nothing to lock you in

Month-to-month with 30-day notice, so you decide every month whether it is worth continuing. The Google Business Profile, website, Ads account and everything we build stay in your name. Start with a free preliminary audit before you commit to anything.

Month-to-month, 30-day notice
You own all accounts
No setup fee

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Not Sure Where to Start?

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