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CyberLab.Team

SEO · Search Console · One‑time

Google Search Console setup and diagnosis, with a written fix list

If Search Console says your pages are not indexed and you cannot tell which state they are in, we set up the property, read the key reports and hand you a written fix list in order of priority.

A Google Search Console expert sets up and reads Google's own reports for your site, turning indexing problems, warnings and traffic drops into a prioritized fix list. Professional reads every report and diagnoses the whole site; Expert adds recovery support after a manual action and the BigQuery export. We never change the site itself, and the decision on indexing always stays with Google.

Get the express review Packages from €199

EU-registered · GDPR / DPA on request · Access by invite, matched to the task · Fixed price · EN/UK/RU/PL

in the Google Partner program
since 2015
clients since 2015
490+
to reply to your inquiry
1 business day

Problems

Recognize yourself?

These are real Search Console situations clients come to us with. If even one sounds familiar, the diagnosis will show what to fix.

Pages are not indexed, and the reports do not say why

"Page is not indexed" and you don't know which state it is in
Crawled but not indexed, discovered but not indexed, duplicate without a canonical, soft-404, noindex set by accident, robots-blocked. Each one has a completely different fix. Without knowing which state your pages are in, any action you take is a guess. This is the most common GSC misread we see, and it is also the most expensive to leave alone. Start diagnoses your priority URLs; the diagnosis across the whole site is part of Professional.
Search Console shows warnings you can't translate into actions
Thousands of excluded URLs, and indexing errors that do not match what you see on the page. GSC gives you the signal but not the interpretation. It is easy to open the report, see the numbers and close the tab, because nothing in the interface tells you what to do next. Start covers the Page indexing and Performance reports; every other report, one by one, is part of Professional.
"Search Console shows nothing" or barely any data at all
This is almost always a setup problem: wrong property type chosen, verification that silently failed, no sitemap submitted, or a property added only days ago, before its data appears. For a business where Google is the main channel, an empty report is worth a quick diagnosis.

Traffic fell, or the speed report is red

Traffic dropped and the Performance report isn't telling you why
The chart fell. Was it a core update, a specific page group losing rank, a query cluster disappearing, a country-level shift, or plain seasonality? Teasing these apart inside the Performance report takes a clear diagnostic method. For a business whose only search channel is Google, an unexplained drop is worth taking apart rather than waiting out.
The Core Web Vitals report is red and you don't know who to blame
Field data in GSC shows LCP, INP, or CLS failing, but PageSpeed Insights says the page is fast. Lab data and field data measure different things under different conditions. Before you ask your developer to fix something, you need to know whether the problem is in the theme, in images, in a third-party script, or in hosting under real-world load. The Core Web Vitals triage is part of Professional.

A manual action, or an agency you cannot check

A manual action or security issue appeared and traffic fell sharply
The notice is vague, the guidelines are long, and a request sent to Google before the site is actually clean means waiting for its review only to be turned down. Getting this wrong is more expensive than the time it takes to get it right. Recovery support is part of Expert.
An agency "manages" your Search Console but you've never seen it act on anything
Monthly screenshots of the Performance chart, no indexing triage, no validate-fix loop run, no indexing issues addressed. Search Console is not a reporting tool you glance at once a month. It is a work queue, and a screenshot of the Performance chart does not show whether anyone worked it.

How we solve them

What the deliverable looks like

Every tier ends with a written document and a call, not a raw data dump.

  1. Classified URL list, grouped by indexing state

    Every affected URL in scope, the priority URLs on Start and the whole site from Professional, sorted into its state: crawled but not indexed, discovered but not indexed, duplicate without canonical, soft-404, noindex, robots-blocked. Each cluster carries a severity level, so you see at a glance what to fix first and what can wait.

  2. A fix and validation path for each cluster

    In plain language: what to change and who typically changes it. From Professional, each cluster also gets the validation to start in Search Console, so the fix registers instead of cycling back to unresolved.

  3. A walkthrough call, run as owner training

    We read the reports together on your own property. The goal is that the next warning does not require hiring anyone: you will know what it means and whether it needs action.

  4. 30 days of implementation Q&A on the Expert tier

    While your developer works through the list, questions about specific items get answered along the way instead of piling up for another engagement.

How we write up an issue, from our sample register

Example, not a client's data

  1. A noindex tag returns to the blog index after some releases

    Critical

    Acceptance criteria: Two consecutive releases pass with the tag absent, and a change detection rule watches it

  2. A removed page answers with a normal status and a styled template

    High

    Acceptance criteria: Removed URLs answer with a not found or gone status, and the template is not indexable

  3. Filter parameters create crawlable URLs that nobody searches for

    High

    Acceptance criteria: Only the combinations named in the agreed parameter policy stay crawlable and indexable

  4. The sitemap lists URLs that redirect or are excluded from indexing

    Medium

    Acceptance criteria: The sitemap is generated from the live indexable set and regenerates on publish

Our published sample, Technical issue register, is built on an invented website with no real client behind it. It shows how we write up an issue: what is wrong, how serious it is, and when it counts as fixed. Each row of the excerpt is a problem that shows up in Search Console as an indexing state.

What we do

Three different things sit on this page and they need different rights. Reading the reports and saying what they mean needs read access only. Setting things up inside Search Console, the property, the user permissions, the sitemap, validation, the export, needs more than read-only rights, owner rights for part of it, and is agreed step by step before anything is changed. Changing the site itself, the code, the content management system, the redirects, is not part of this service: that is Technical SEO, quoted separately. A part that starts in a higher tier is marked on its card.

Setup and verification done right

We choose between a Domain property and a URL-prefix property for your situation and prepare the exact verification record, whether that is a DNS entry, a file or a tag on the site. Verification happens on your side, because the record lives in your hosting or your domain settings. Changing user permissions, linking Google Analytics and associating properties are owner-level actions: we either walk you through them on your own screen or perform them under rights you grant for that step. None of this runs on read-only rights, and no password ever changes hands.

Report-by-report interpretation

Performance, Page indexing, Sitemaps, Core Web Vitals, Manual Actions, Security Issues, Removals, and Shopping or Merchant listings where relevant. Every flagged item becomes a plain-language action: what it means, why it matters, and which cluster to address first. You get a prioritized list, not a wall of raw data.

Start: Page indexing and Performance. Every report: Professional and Expert

Indexing diagnosis with URL Inspection

We use URL Inspection, and its live test where your rights allow it, to separate the six common non-indexed states: crawled but not indexed, discovered but not indexed, duplicate without canonical, soft-404, noindex, and robots-blocked. Each cluster has a different root cause and a different fix path. We map which state each affected URL is in and document the validation steps.

Start: priority URLs. Across the site: Professional and Expert

Manual action and security issue recovery support

We read the notice against the relevant Google guidelines, scope exactly what triggered it, and work through a cleanup checklist. We then help structure a well-documented request for Google to review the site. The decision to revoke a manual action or clear a security issue is Google's, and we say that plainly from the start.

Expert

Validate-fix workflow and Core Web Vitals triage

We start validation on the right report for the state you actually fixed, so a fix is not left cycling back to unresolved because the wrong loop was running. Validation tells Google to re-check those URLs; it does not decide indexing, and that decision stays Google's. For the Core Web Vitals report we triage by URL group and attribute INP, LCP, and CLS failures to the most likely layer, whether that is the theme, images, third-party scripts, or hosting, so your developer has a starting point rather than a mystery.

Professional and Expert

Data retention beyond the 16-month limit

Google Search Console stores roughly 16 months of search performance data. The Search Console to BigQuery bulk export writes a daily batch into a BigQuery dataset on your own Google Cloud project, so the data accumulates on your side from the day it is switched on. It does not bring back what Search Console has already dropped: history past the limit cannot be recovered, by us or by anyone. Switching the export on is an owner-level action in Search Console, and the Google Cloud project with its billing stays yours. Year-on-year comparison becomes possible once the export has been running for a year.

Expert

What is not included

The deliverable is a written diagnosis, a prioritized fix list and a walkthrough call.

  • Changes to the site itself. Code, the content management system and redirects stay with your developer, or we quote the work separately.
  • Content writing and link building. The service covers Search Console and what its reports say about the site.
  • Malware or server cleanup. That is a separate engagement. From Expert we help with the request for Google to review the site.
  • A full backlink audit. Backlinks are part of the SEO Site Audit, not of this service.

Need the fixes implemented for you? That is Technical SEO. Want a full-site diagnosis covering content and backlinks too? See the SEO Site Audit.

Process

How the work goes

  1. Express review

    Free, up to twenty minutes on a call or in chat. We look at what Search Console shows, name up to three first findings or steps, and tell you which tier fits. There is no written report at this stage.

  2. Access, agreed step by step

    You invite us by email with read-only access for reading and diagnosis. Steps that read-only rights cannot perform, such as verification, permissions, the sitemap or validation, happen in your own hands with us on the call, or under rights you grant for that step, agreed in writing first.

  3. Diagnosis

    We classify the affected URLs by indexing state and read the reports your tier covers. Start covers Page indexing and Performance; Professional reads every report and diagnoses the whole site. Expert adds recovery support and the BigQuery export.

  4. The fix list and the call

    One written diagnosis with a prioritized fix list, in 3‑5 business days on Start and Professional and 5‑10 on Expert, then a walkthrough call. Expert adds 30 days of implementation Q&A.

Let's look at your Search Console

We start with the free express review from step 1. After it, the decision is yours.

Get the express review

What we need from you to start

You do not need to share a password. The rest we settle in the free express review.

  • The site and what Search Console shows. The site address, roughly how big it is, and what worries you, so we can suggest the tier.
  • A read-only invite to Search Console. By email, never a password. It covers reading the reports and the diagnosis, and you revoke it in one click.
  • Your help, or rights for one step, for everything beyond reading. Creating and verifying the property, user permissions, the sitemap, validation and, on Expert, the BigQuery export. We agree each step in writing before anything is changed.
  • Someone who can edit your DNS or hosting, if the property needs verifying. The verification record goes there, so verification happens on your side.
  • Your own Google Cloud project, for the BigQuery export. On Expert. The data and the billing stay yours from the day the export is switched on.

After the diagnosis: two paths

The fix list is yours. You are under no obligation to order the implementation from us.

Path 1

Your own developer or agency implements it

The fix list is written so you can hand it to your own developer or existing agency, or implement it yourself. On Expert, 30 days of implementation Q&A are included.

Path 2

Order the work from us

Implementation is quoted separately, based on the fix list. Our Technical SEO service covers that work.

Price

Google Search Console service pricing

The express review is free. Tiers scale from setup to recovery, not by guesswork.

Start
€199 one-time
Report in 3-5 business days
Owners who need GSC set up right and the key reports explained
  • Property setup & verification (Domain / URL-prefix) + permissions
  • Sitemap submission & validation
  • Page indexing + Performance report walkthrough
  • One round of indexing diagnosis on priority URLs
  • Free express review
Order Start
Most Popular
Professional
€399 one-time
Report in 3-5 business days
Sites with flagged errors that need diagnosis and a fix path
  • Everything in Start
  • Full report-by-report interpretation (Page indexing, CWV, Sitemaps, Removals, Security)
  • "Why not indexed?" diagnosis across the site
  • Core Web Vitals triage + validate-fix workflow setup
  • Prioritized, developer-ready fix list
Order Professional
Expert
€750 one-time
Report in 5-10 business days
Recovery cases + larger or multi-property sites needing retention
  • Everything in Professional
  • Manual-action / security recovery support & reconsideration prep
  • BigQuery / Looker Studio retention setup (beyond 16 months)
  • Multi-property / large-property coverage triage
  • 30-day implementation Q&A
Order Expert

What each tier adds

The Start tier costs €199 and covers property setup, verification and a walkthrough of the key reports; the steps inside it that need more than read-only rights are agreed with you before they are taken. Professional at €399 adds full report-by-report interpretation and a site-wide indexing diagnosis. Expert at €750 adds manual-action and security recovery support plus BigQuery retention beyond the 16-month limit.

Prefer not to fill in a form? Write us on Telegram (t.me/cyberlabteam) or WhatsApp (+48 668 155 303).

Why us

Our experience

CyberLab.Team OÜ has been a Google Partner since 2015.

Google Partner
  • since 2010 working with Google search and ads
  • 490+ clients over the years
  • 15 countries where our clients do business
  • since 2014 Google Top Contributors and Product Experts on the team

Our team holds 9 Google certifications

  • Google Ads Search
  • Google Ads Video
  • Google Ads Display
  • Shopping Ads
  • Google Ads Apps
  • Google Ads Measurement
  • Conversion Optimization
  • Google Analytics
  • Display & Video 360

No lock-in. Your Search Console stays yours.

Everything that gets configured lives in your own accounts. The express review happens before any payment: up to twenty minutes, up to three first findings or steps, no written report.

  • Access by invite, matched to the task. Reading and diagnosis run on a read-only invite you can revoke in one click. Steps that read-only rights cannot perform happen in your own hands with us on the call, or under rights you grant for that one step and take back afterwards, agreed in writing before anything is changed.
  • Who actually does the work. The work is led by the founder, a participant in the Google Product Experts program. We are a Google Partner agency active since 2015.
  • EU-registered, GDPR. The legal entity behind every contract is CyberLab.Team OÜ, Estonian registry code 14647320. We work under GDPR and sign a DPA on request.
  • Transparent pricing on this page. The three tier prices are listed with the packages, each one-time, with no long-term contract.

Compare your options

Ways to get Search Console help

Free Google Search Central forums work well for one-off questions. A marketplace freelancer can be enough for a narrow setup task if you can vet and manage the work yourself. A fixed-scope specialist fits when you want one accountable party and a written diagnosis.

CyberLabFreelance marketplaceStaffing / VAAgency retainer
Pricing shown on the pageCyberLab€199 / €399 / €750Freelance marketplacePer gig, varies by sellerStaffing / VAUsually quoted after a callAgency retainerUsually quoted after a call
Fixed written deliverableCyberLabDiagnosis + prioritized fix listFreelance marketplaceDepends on the gigStaffing / VADepends on the tasks you assignAgency retainerDepends on the contract
Account access modelCyberLabBy email invite, matched to the task; read‑only for the diagnosisFreelance marketplaceSet by each sellerStaffing / VASet by each providerAgency retainerSet by each agency
EU entity + DPA on requestCyberLabYes, CyberLab.Team OÜ (Estonia)Freelance marketplaceVaries by sellerStaffing / VAVaries by providerAgency retainerVaries by agency
LanguagesCyberLabEN / UK / RU / PLFreelance marketplaceVaries by sellerStaffing / VAVaries by providerAgency retainerVaries by agency
Contract and lock-inCyberLabOne-time, fixed scope, no retainerFreelance marketplacePer gigStaffing / VAMonthly subscriptionAgency retainerUsually a monthly retainer

Columns describe common market models, not specific companies. Terms vary by provider; check before you hire.

Example of work

What does one engagement look like?

An online store owner wrote to us after new category pages stopped appearing on Google. The free express review showed a Pages report full of excluded URLs with no obvious pattern, so we classified every affected URL by indexing state. Most turned out to be duplicates without a user-selected canonical, created by filter parameters. A second cluster sat in crawled but not indexed. A handful of key pages carried a leftover noindex from a staging plugin.

The fix list ordered the clusters by impact, named the exact settings to change, and specified which validation to start in Search Console after each fix. On the walkthrough call we read the Pages and Performance reports together so the owner could repeat the checks later. Once the leftover noindex was removed and validation passed, those pages were eligible again; whether and when a page is indexed stays Google's decision.

An anonymized example of our process, not a promise of results. The TemplateMonster case below is an SEO audit with a lifted Google penalty, not a Search Console engagement.

Proof before you order

A similar case

TemplateMonster

SEO audit, Google penalty removal

Questions

Frequently asked questions

Scope, price and timing

What is NOT included, and do I have to hire you to implement the fixes?
The deliverable is a written diagnosis and a prioritized action plan, with a walkthrough call. We do not write content, build links, or make changes inside your WordPress installation, Google Ads account, or CMS. Implementation is quoted separately based on the fix list and involves no obligation. You can implement with your own developer or your existing agency, using the report directly. We name the exact price after the free express review, typically within one business day.
How long does the whole engagement take?
Two clocks run here, and only one of them is ours. Our part, the diagnosis and the written fix list, is delivered in 3-5 business days on Start and Professional and in 5-10 on Expert, depending on the size of the property. The steps Google controls are different: indexing pickup after a fix, validate-fix cycles, and reconsideration reviews all move on Google's schedule, and no one can promise those timelines. The plan separates the two clearly so you know which dates depend on us and which do not.
Do you need access to my Search Console, and how does that work?
Yes, and how much depends on what you order. Reading the reports and diagnosing runs on a restricted read-only invite. Creating or verifying a property, changing user permissions, submitting a sitemap, starting validation and, on Expert, switching on the BigQuery export are actions that read-only rights cannot perform: those we either walk you through on your own screen, or perform under rights you grant for that step and revoke afterwards, agreed before the work starts. Verification itself happens on your side of the site, because it needs a DNS record, a file or a tag. We request access by email invite through the Google Search Console permissions panel, the same way you would add any team member. We never ask for your Google account password. Access is scoped to the specific property and the specific team members on your project. You can revoke it with one click at any time. We are EU-registered (CyberLab.Team OÜ, Estonia) and operate under GDPR. A Data Processing Agreement is available on request.
Can you guarantee my page gets indexed?
No. Indexing is Google's decision, and no one outside Google can guarantee it. What we can do is identify the specific reason a page is not indexed, name the correct fix for that state, show how to request indexing once the fix is live, and follow the validate-fix loop. Once the technical cause is removed, the page is eligible again, but whether and when it is indexed remains Google's decision.
Do you offer ongoing monthly Search Console monitoring afterwards?
This is a one-time, fixed-scope engagement. There is no monthly plan; if you want regular oversight, we agree on the format and price at the express review. That said, the walkthrough call is deliberately built as training: after it, you can run the regular Page indexing and Performance checks yourself without hiring anyone, and the Core Web Vitals checks too from Professional. If something unusual then appears, you know where to find us.
Why not just hire a cheap freelancer or a marketplace gig?
For a narrow one-off task, such as verifying a property or submitting a sitemap, a marketplace gig can be enough if you can vet the seller and manage the work yourself. Free help exists too: the Google Search Central community answers one-off questions well. What you get here instead is a fixed written scope, one accountable EU-registered counterparty with a DPA available on request, access by email invite, matched to the task and revocable, instead of handing over a password, and coverage that runs from setup through diagnosis to recovery support on Expert. Which route fits depends on how much is at stake for your site.

Is this the right service?

How is this different from your SEO Site Audit, and do I need both?
The SEO Site Audit takes a wide view: technical health, content quality, backlink profile, competitor gap analysis. Google Search Console is one of several data sources it uses. This service stays inside the GSC tool itself: its reports, flagged items and indexing states, the validate-fix workflow and, on Expert, data retention. Start covers the Page indexing and Performance reports; Professional reads every report. If your primary problem is inside Search Console, start here. If you need a full picture including backlinks and competitive positioning, the SEO Site Audit covers more ground. The two can be ordered in sequence.
I'm on WordPress. Should I order this or your WordPress SEO audit?
If the problem you are trying to solve lives inside the Search Console interface, such as indexing states, manual actions, validate-fix loops, or data retention, order this service. If your problem is at the WordPress platform layer, things like plugin conflicts, taxonomy duplication, permalink changes, theme-level Core Web Vitals, or Yoast and Rank Math configuration, the WordPress SEO audit is the right fit. They answer different questions, and where the checks do overlap we run them once rather than billing them twice. Both can be ordered together.
I care about appearing in AI Overviews or AI Mode. Is that covered here?
Not directly. This page is about the Google Search Console tool and its reports: search performance, indexing, and Core Web Vitals. Ranking and getting cited inside Google AI Overviews and AI Mode is covered by our separate AI SEO service. Visibility inside AI assistants like ChatGPT and Perplexity is our AI Visibility service. Search Console is where Google's own signals about your site are visible, which makes it a useful data source for that work rather than something you have to buy first; those are separate engagements.
GSC flags Shopping or Merchant Center listing issues. Is that covered?
We identify and classify Shopping and Merchant listing flags as part of the report interpretation in Professional, so you know what triggered them and how serious they are. Deep product-feed and catalog work is a separate discipline: organic product visibility belongs to our E-commerce SEO service, and Merchant Center plus paid Shopping campaigns belong to our Google Ads for E-commerce service. If the flags point that way, the report says so and you decide who implements.
What does a "Google Search Console expert" actually do that I can't do myself?
You can read the reports yourself, and GSC is designed to be accessible. The gap is in interpretation and method. Knowing that 1,400 URLs are in the "Discovered - currently not indexed" state is not the same as knowing whether that is a crawl-budget problem, a site-quality signal, a content issue, or a sitemap error, and which fix to run first. What we bring is the method for telling which cluster your case falls into and what the fix looks like, rather than leaving you to work through it by trial and error.
Can you train me or my team to read Search Console ourselves?
Yes. The walkthrough call included in every tier doubles as training. We go through your own property's reports and show the interpretation method: which numbers matter, which states need action, and which warnings are safe to leave alone. Start covers the Page indexing and Performance reports; Professional adds the rest, Core Web Vitals included. Google designed Search Console to be readable by site owners; what is usually missing is the method, not the access. After the call you should be able to repeat the same checks on your own.

Indexing and the Pages report

My Search Console "shows nothing" or has almost no data. What's wrong?
There are several common causes. A URL-prefix property can verify successfully but miss data if the wrong scope was chosen (http vs https, www vs non-www). A Domain property may have verification that silently fails after a DNS change. A missing or malformed sitemap means pages are not being presented to Google systematically. A property added a few days ago may simply show nothing yet: Google says its data takes a few days to appear. We work through each possibility and find the actual gap.
Domain property vs URL-prefix property: which should I use and does it matter?
It matters a lot. A Domain property covers all protocols and subdomains under a root domain (www, non-www, https, http, subdomains) and is verified through a DNS record. A URL-prefix property covers one specific URL prefix, verified by DNS, HTML file, HTML tag, Google Analytics, or Google Tag Manager. If your site has meaningful traffic on both www and non-www, or if you use subdomains for different language versions, a Domain property gives you the complete picture. Most sites should use Domain properties, but the DNS verification requirement stops people from setting them up correctly.
The Pages report says "Crawled, currently not indexed." What does that mean and can you fix it?
It means Google visited the page and chose not to include it in the index for now. The cause is rarely a single technical setting. Google may have judged the content too thin, too similar to other pages on your site, or not useful enough to rank for anything in particular. It can also be a signal from accumulated low-quality pages elsewhere on the same domain. We look at the affected URL group, assess the likely signal, and recommend either a content improvement path, a consolidation approach, or a different canonical strategy.
What is the difference between "Discovered, not indexed" and "Crawled, not indexed", and should I just hit Request Indexing on all of them?
Discovered, not indexed means Google found the URL (usually from a sitemap or internal link) but has not crawled it yet. That is often a crawl-budget or internal-linking signal. Crawled, not indexed means Google visited but chose not to include the page. They are different diagnoses with different fixes. Request Indexing has a daily limit, and asking again for the same URL does not get it crawled sooner, so it cannot clear a large group of pages. For most sites, working on the root cause produces more durable results than manually requesting individual URLs.
Google chose a different canonical than the one I specified. What does that mean and what should I do?
When Google ignores your canonical tag and selects a different URL as the preferred version, it usually means Google found a stronger signal pointing elsewhere: a redirect, internal links pointing to a different URL, or the sitemap listing a different version. Your stated canonical is a strong signal, not an instruction. We identify which competing signal is winning and help you bring them into alignment, so every signal points to the canonical you intend.

Manual actions, speed, traffic and data

I got a manual action or security issue notice. Can you get it lifted?
We can help you prepare a clean, well-documented request for Google to review the site, but the decision to revoke a manual action or clear a security issue is Google's, and Google alone decides when that happens. Requests fail when the underlying issue was not fully cleaned up before submitting, so that is the first thing we check. We scope the trigger carefully, work through the cleanup checklist, and structure the request in line with what Google's guidelines specify. What we cannot do is promise the outcome or the timeline. This support is part of Expert.
My Core Web Vitals report is red, but PageSpeed Insights says the page is fast. Which is correct?
Both can be correct because they measure different things. The lab test in PageSpeed Insights simulates a single load under controlled conditions. The GSC Core Web Vitals report uses field data: real-user measurements from Chrome across all devices and connection types on your site over the past 28 days. A page can pass the lab test and still fail field data if most real visitors are on slow mobile connections, if a slow third-party script runs in the background, or if layout shift happens during a scroll interaction that the lab does not replicate. Field data is what Google's ranking systems use for Core Web Vitals. The Core Web Vitals triage is part of Professional.
Can you help me figure out why my traffic dropped using the Performance report?
Yes, and this is one of the more methodical things we do. The Performance report can show you whether the drop affected all queries or a specific cluster, all countries or one market, all page types or one section of the site. We look at whether impressions fell alongside clicks or clicks fell while impressions held. That gives a direction to check rather than a verdict: the first points at the index or at rankings, the second at the snippet, and either can also come from seasonality or a changed results layout. We also cross-reference against known Google update dates to tell you whether what you are seeing is a broad algorithm shift or something specific to your site.
GSC only keeps about 16 months of data. Can you set up longer retention?
Yes, on Expert. The Search Console to BigQuery bulk export is a scheduled daily export, not a live stream: once a day it writes the previous day's data into a BigQuery dataset on your own Google Cloud project. From the day it is switched on you own that data and can keep it for as long as you pay for the storage. What it cannot do is reach backwards: search history that has already passed the 16-month limit is gone, and no export, ours or anyone else's, restores it. We configure the export, set up appropriate permissions, and optionally connect a Looker Studio dashboard for trend analysis. The BigQuery dataset and the Google Cloud project remain yours; we never hold your data.

Not the right fit?

Want a full technical, content and backlink review rather than help with the Search Console tool? See the SEO Site Audit. On WordPress with plugin, theme or permalink issues? See WordPress SEO. Chasing visibility in Google AI Overviews? See AI SEO.

Every SEO service is in the SEO hub.

Get in touch

Ready to hand the setup to us?

Send the site address and tell us what Search Console shows. We start with the free express review. You decide after that.

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