Development

Landing page development

We build one page around one offer and one next step. We plan the page around who arrives, what they need to know and how they contact you. For Google Ads traffic, the page starts with the offer in the ad.

Price on request · reply within one working day

Discuss your project What the cost depends on

A focused page: one offer, a clear audience and a useful action.

A visible plan: content, design and connections listed separately.

A checked inquiry path: working contact options and measurement before launch.

What you get

At handover you have:

A page outline that answers the visitor's questions about your offer.
Layouts for phone and desktop, built with your approved content.
A form or other contact route that reaches the right place.
A connection to your customer database (CRM), if it is in the estimate.
GA4 events for the inquiry actions, with duplicate checks.
Launch check results and instructions for content edits.

For a Google Ads landing page, we plan the message match and loading speed alongside conversion tracking. We check the visitor path from the ad's promise to the form confirmation. Campaign management is a separate service.

What the cost depends on

We estimate from the offer and the action you want visitors to take.

Whether you need a builder setup or custom development.
How ready your offer, texts and images are.
The page design and language versions.
Forms, contact options and CRM connections.
The measurement setup and any existing tracking problems.
Moving an existing campaign page without losing useful addresses or events.

Writing and translation are included only when listed in the estimate. The domain, hosting and builder subscriptions are outside costs. A new offer or a different visitor flow gets an updated estimate before work continues.

Discuss your project

We answer every inquiry within one working day. The schedule depends on when your offer and materials are ready and how quickly you review the page.

The page files or builder project stay under your control, along with the domain and connected accounts. Custom code is yours; platform components keep their license terms. The page comes from our specialists and contractors we have worked with, and CyberLab answers for the result.

What is included and what is not

Included

Planning the offer structure and the visitor's next step.
Designing and building the page with approved content.
The form and connections in the estimate.
Phone checks, loading checks and inquiry event testing.
An editing and account handover.

Not included

Developing the offer itself and setting commercial terms.
Writing texts, producing images and translating content.
A product catalog, customer account area or extra service pages.
The domain, hosting and paid builder tools.
Running Google Ads and ongoing conversion tests.

You approve the offer and name who handles incoming inquiries. We check that each inquiry reaches them.

When you need this

One offer needs a focused page of its own.
Google Ads sends visitors to a page that does not answer the ad's promise.
People see the offer but cannot find a clear contact route on their phone.
You need to measure inquiries from a specific campaign.
A product or event launch needs a page without rebuilding the main site.

How the work goes

What you have after each step

Step 1. Define the offer and action

You get a page plan and a recommended build route. You explain the audience and show the ad or traffic source, if there is one.
Step 2. Plan the message and layout

You get the page outline and design to review. You supply the offer details and approve the content, including what the form asks for.
Step 3. Build and connect

You get a preview with the contact route and tracking setup. You confirm where inquiries go. We check form errors, phone use and the page with the planned content in place.
Step 4. Check and launch

You get test inquiry results and editing instructions. You approve the launch after confirming the offer and receiving a test inquiry. We record which actions count as conversions for later measurement.

How we can work together

Pick the form that fits the task. We suggest one after the first conversation.

Consultation or audit

For when you want a second opinion on a plan, a system or a quote before you commit. You get a written review with recommendations and an estimate of the next step.
Fixed-scope project

This works when the requirements can be written down before work starts. You get the agreed scope for the agreed price. Anything new goes through an updated estimate first.
Time and materials

For when the scope will change as you learn, as with research or a new product. You pay for the time spent, and we review the plan with you as the work goes.
Support after launch

Your system is already live and needs updates, fixes and monitoring. We agree a monthly arrangement and a list of what it covers.

Need developers who work on your product every month? See the dedicated development team.

Platforms and tools we work with

WordPress, Webflow and Wix, or a standalone page built with Next.js.

We choose the platform from the task, and the list shows what we use most often.

Who this is for, and when it is too early

A business with one clear offer and someone ready to answer inquiries is a good candidate. It is too early if the audience or the terms of the offer are still undecided.

A builder may be enough if you have the content and need a standard form. If visitors need to compare several independent services, see website development. If they need a catalog and checkout, see e-commerce development.

When is a page builder enough?

Option	When it fits	What to settle first
Build it yourself in a page builder	Your content is ready and the layout and form are standard	Phone layout, tracking, account ownership and subscription limits
Have a builder page set up for you	Standard features fit, but you need help with structure or connections	Who edits content and which integrations the builder can handle
Custom development	A defined interaction or connection cannot be handled well by the builder	The exact limitation and the effort to maintain custom code

Working with clients in other countries

Contract and NDA. You sign a contract with CyberLab.Team OÜ, a company registered in Estonia, before work starts. If you need an NDA, we sign it before you share confidential data.
Invoices in euros. We invoice in euros from an EU company with a VAT number.
Languages. We work in English, Ukrainian, Russian and Polish.
Calls and replies. We hold calls at hours agreed with you and reply to messages within one working day.

Frequently asked questions

Offer and format

Can one landing page cover several unrelated offers?

It usually makes the next step harder to follow. We check whether the offers share an audience and action or should have separate pages on a larger site.

Should the page repeat the wording in our Google Ads ad?

It should deliver what the ad promises, using terms the visitor recognizes. We plan the opening message around that expectation and explain the offer before asking for contact details.

Is a builder page a reasonable option for this campaign?

Yes, if its layouts, forms and tracking cover the task. Custom work needs a specific constraint that the builder cannot handle well.

Contact and measurement

Can we use a call button instead of a form?

Yes, if calling fits how you sell and someone answers. A tap on the call button can be tracked as a click; counting answered calls needs a call tracking service, which we quote separately.

What should happen when a form submission fails?

The visitor needs a clear message and a way to try again without losing useful input. We also check delivery to the receiving tool so we know the inquiry arrived, not only that the form said it was sent.

How do you avoid counting the same inquiry twice?

We define the event around the completed action and check the event path for duplicate triggers. A form click and a confirmed submission should not both count as separate leads.

Google Ads and performance

Does the landing page affect our Quality Score?

Landing page experience is one of the factors Google uses, along with ad relevance and expected click-through rate. A well-matched page helps, but nobody can promise a score.

What gets checked for loading speed?

The page with its real images and scripts, including the form and tracking. We look for avoidable loading work and check that changes do not break the inquiry path.

Can the page guarantee more conversions?

No. The offer, the traffic and how fast you follow up matter as much as the page. What you get is a focused page and measurement you can trust.

Content and future changes

Who approves the offer before the page goes live?

You name an owner who confirms the wording and commercial details. We also confirm who receives inquiries, so launch does not send visitors into an unattended inbox.

Can the offer change after the campaign starts?

Yes. Small content edits can follow the handover instructions. A different offer or contact flow needs a fresh estimate and another tracking test before it goes live.

What should we review after visitors start arriving?

Check that inquiries reach you, which actions people complete and whether the leads fit the offer. Campaign changes and page tests are separate work.

Related services

Google Ads: campaigns that send visitors to the offer.
Website development: several offers with their own pages.
E-commerce development: a catalog and checkout.

Which offer needs its own page?

Say who the page is for and what visitors should do. A free conversation comes first, then an estimate of cost and scope. We reply within one working day.

Discuss your project

Telegram @cyberlabteam · WhatsApp +48 668 155 303 · info@cyberlab.team

Which offer needs its own page? Discuss your project