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AI Visibility / GEO

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AI Visibility / GEO

Google's AI-Slop Detection, Explained

A new Google Research paper details S-CTS, a LoRA-powered system that hunts coordinated AI 'slop' on video platforms. We unpack how it works, the verified results, and what the rising quality bar means if you publish content.

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AI Visibility / GEO

Good SEO Is Good GEO: What Google Said

Google quietly told marketers to stop optimizing for robots. What really changes in the AI-search era — and where the company leaves a few things unsaid.