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AI Visibility / GEO

A human hand and a robotic arm together operating a floating holographic content dashboard of cards and charts, an AI agent managing a website
AI Visibility / GEO

AI-Native CMS: What EmDash Means for Getting Found

Cloudflare's EmDash is built for AI agents to manage content via MCP, not just humans clicking buttons. Here is what an AI-native CMS changes for content operations, and what it does not change about getting cited in Google and ChatGPT.

A dark machine interior where a conveyor of glowing website source cards is sorted into several separate coloured pipelines
AI Visibility / GEO

How ChatGPT Actually Picks the Sources It Cites

Suganthan Mohanadasan read ChatGPT's network traffic instead of guessing from its answers. The mechanics matter more than the buzzwords: it reads your own page for facts, if it can parse them, and everyone else's for opinion. Here is what that means for your AI visibility.

A gold winged-victory trophy in sharp focus in the foreground while a warm spotlight and a red winner's ribbon fall on two other trophies behind it
AI Visibility / GEO

Why 'We're the Best' Backfires in AI Search

New analysis by Lily Ray finds Google's AI Overviews cite self-promotional 'best [category]' listicles but recommend rivals about 69% of the time. Here is what that means for smaller brands, and what actually earns the AI recommendation.

The US Capitol dome beside a field of glowing blue data cubes, suggesting AI policy and regulation
AI Visibility / GEO

Google's US AI Rulebook, Read From Europe

Google's June 2026 paper argues for a light-touch, evidence-based way to regulate AI in the US. Read from the EU, the more useful question is what a site owner should actually do, because Europe already chose the opposite approach.

An abstract network of dots with one coordinated cluster highlighted in green
AI Visibility / GEO

Google's AI-Slop Detection, Explained

A new Google Research paper details S-CTS, a LoRA-powered system that hunts coordinated AI 'slop' on video platforms. We unpack how it works, the verified results, and what the rising quality bar means if you publish content.

A glowing translucent search panel rising from a solid concrete foundation block
AI Visibility / GEO

Good SEO Is Good GEO: What Google Said

Google quietly told marketers to stop optimizing for robots. What really changes in the AI-search era — and where the company leaves a few things unsaid.